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Donald Trump's Home Line Dropped From Sears & Kmart For Poor Sales

13 February, 2017, 00:52 | Author: Eddie Kim
  • Loading The list of retailers dropping products that carry the Trump name grew this weekend after Nordstrom dropped Ivanka Trump's line

Sears and Kmart said they stopped selling online 31 Trump Home items, including furniture, lighting, and bedding.

Sears and Kmart just removed 31 types of Trump Home product lines from their websites, Reuters reports.

United States retailers Sears and Kmart's websites no longer sell products from the Trump Home line, which is owned by the Trump Organisation, a Business Insider report said. "Products from the line are still offered online via third-party Marketplace vendors".

Neither Sears nor Kmart carried the Trump Home products in their retail stores, a Sears Holdings Corp spokesman said.

Citing internal Nordstrom data, the Journal reported sales of Ivanka Trump-branded clothing and shoes had dropped more than 70 percent in the second, third and fourth week of October compared with the same weeks the previous year.

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It is unclear if Trump Home merchandise is still for sale in the retail stores.

Presidential counselor Kellyanne Conway later landed herself in a controversy when she went on "Fox and Friends" and promoted Ivanka Trump's brand.

On Wednesday, President Trump weighed in, saying Nordstrom's treatment of his daughter is "unfair". Maxx and Marshalls have spent the week distancing themselves from the brand. Donald Trump and his children hosted an official ribbon cutting ceremony and press conference to celebrate the grand opening of his new hotel.

"Over the past year, and particularly in the last half of 2016, sales of the brand have steadily declined to the point where it didn't make good business sense for us to continue with the line for now", Nordstrom said in a statement.

"In [Conway's] attempt to do Trump's bidding, she may have crossed one of the people closer to Trump than herself-Ivanka Trump".

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